In a fast-casual restaurant, food court or self-service beach club, every guest carries a tray to their table. On that tray sits a liner — and it stays in view for the whole meal. That makes a printed tray liner one of the most-looked-at surfaces in your venue. This article covers how to make the most of it.
Looking for prices, sizes and paper types first? Read our complete guide to custom printed placemats and tray liners.
Why the tray liner works so well
Long viewing time — guests look at their tray throughout the meal. That's more attention than most signs or posters get.
Hygiene and presentation — a clean, printed liner on every tray looks cared-for and professional.
Space for a message — enough surface for more than just a logo.
What to put on the liner
- Your logo and brand style
- A QR code to your menu, loyalty programme or review page
- A promotion or new product — changing by season
- A kids' design with a colouring page or puzzle for families
- For beach clubs: a map of the beach, your opening hours or this week's programme
Sizes and paper types
Tray liners come in 28×38 cm and 32×45 cm and fit standard serving trays. You choose between:
- Kraft paper — a natural, rustic look.
- White grease-proof paper — a cleaner background for full-colour designs, with the same grease-resistant properties.
Both are grease-resistant, FSC®-certified and 100% compostable. Full-colour printing is included in the price.
Practical details
- Minimum order: 1,000 units, from €0.04 per unit, with prices that drop automatically up to a maximum of 50,000 units.
- Delivery time: typically 5–7 working days after approving the free digital proof.
- Rotating promotions: because liners go quickly, you can order a new design each season.
Pair with other branded items
A printed tray liner pairs well with custom printed cups and custom printed greaseproof paper for burgers and snacks. See also our guide to sustainable tableware for beach clubs.
Frequently asked questions
Which tray liner sizes are available? 28×38 cm and 32×45 cm.
What's the minimum order? 1,000 units, up to a maximum of 50,000 per order.
Is full-colour printing included? Yes, full-colour print is included in the unit price.
How long does delivery take? Typically 5–7 working days after approving the proof.
Ready to design? Upload your design in the tray liner configurator and get a free digital proof.